Einstein Covey provides highly efficient local SEO services for small and midsized businesses across Orange County. We use the best local SEO strategy to help brick-and-mortar stores and local artisans boost their digital presence and get more people to visit their physical stores, cafes, restaurants, or workshops.
Don’t hesitate to contact our Orange County local SEO specialist at (714) 624-3747 or fill out the form for more information.
We have a long-standing experience providing small and midsized businesses from Orange County with five-star local SEO services that helped them increase ROI, capture more customers, and outrank their competitors.
What is Local SEO, and How Can It Help My Orange County Business?
Local SEO is the process of optimizing your website for a particular geo-targeted area. When your site is fully optimized for local searches, your business has more chances to be found and recognized by local customers.
An efficient local SEO strategy ensures your business becomes a number one choice among consumers in your area. Rely on our local SEO expert to develop an effective search engine optimization plan that fits your specific business needs and provides a great space for you to grow.
Einstein Covey is an experienced Orange County local SEO company that helps your business rank high on local searches by focusing on thorough keyword research, profile creation, citations, and other SEO aspects that boost your online visibility.
By applying the best local SEO practices, you will achieve the following:
- Better online visibility
- More quality traffic
- Building trust and authority
- Increased sales
- More customers.
Why Is Local SEO Imperative in 2021?
A Quick Insight into Orange County Local SEO Services
Einstein Covey delivers custom-tailored local SEO solutions that fit your business type, industry, and specific business goals. Here is how we do it:
#1 Local SEO Audit
We rely on the most advanced tools designed to track performance in geo-targeted areas. That way, we can measure your local SEO performance and identify strengths and weaknesses in current marketing approaches.
#2 Local Keyword Research
We use the most sophisticated tools to discover keywords relevant to your business and the location you serve. In-depth keyword research allows us to optimize your website for local searches and help you improve online visibility.
#3 Competitor Analysis
Our local SEO experts will complete competitor analysis and find local business directories where your competitors have listings. It helps us craft an effective strategy to improve your local SEO practice.
#4 Profile Creation
We will create a unique profile that can be used in a business directory. The profile includes: NAP (business name, address, and phone number), Working hours, Business logo and cover picture, Payment methods, Social media links.
#5 Local SEO Citations
Once we’ve set up your local profile, we will list your shop on over 50 local business directories, including Google My Business, Yelp, Bing/Yahoo!, Foursquare and more.
#6 Local Page Creation
Our team of local SEO experts and web designers join their forces to craft unique web pages for cities and areas you serve. We will optimize every essential aspect of your webpage, providing Responsive web design, Local (city) pages, Content optimization and On-page local SEO.
#7 Local SEO Schema Markup
Our experienced web developers will implement schema markup code to help Google understand the content on your local and landing pages. That way, your business is more likely to rank higher on local searches.
#8 Local SEO Ranking Reports
Our local SEO marketing company provides clear and 100% transparent monthly reporting, allowing our clients to keep track of their digital performance. Our monthly reports include: Number of calls from local listing, Website views, Website visits, Direction requests, Rankings on local searches.
Why Choose Einstein Covey Local SEO Consultant in Orange County?
Einstein Covey has been in business for over 32 years, during which we have developed the most efficient local SEO strategies for different industries and niches. So far, we have helped local artisans, coffee shops, restaurants, and small business owners thrive and grow in the local market, delivering viable and long-lasting results.
By choosing us, you get:
- A collaboration with an experienced local SEO company
- In-depth competitor analysis using cutting-edge tools and software
- Client-centered approach
- Affordable local Orange County SEO services
- Data-driven and transparent results
- Unmatched customer support
- Month-to-month contracts; No obligation, cancel anytime!
Call us anytime at (714) 624-3747 to learn more about the local SEO service we offer to Orange County business owners.
Critical Benefits of Local SEO for Orange County Small Business Owners
Since over 97% of people use the Internet to learn more about a business in their area, local SEO is a must for every business owner who wants to make their brick-and-mortar store more visible to the target audience.
If you are still wondering whether you should use local SEO services, keep reading to discover more reasons to start.
Boost Online Visibility
Well-thought-out local SEO practices can help you improve your online visibility and organic rankings, allowing your potential customers to find you quickly.
Build a Bigger Community
Local businesses value the concept of a large community, and local SEO techniques can help you achieve it. In addition, digital marketing strategies allow you get valuable backlinks from other reputable local websites, which will impact your rankings and credibility.
More High-Quality Traffic
By targeting local customers, you are more likely to improve your rankings and get more easily discoverable by people in your serving area. Besides, the majority of local searches result in an in-person visit within 24 hours.
Lower Ad Costs
Although a strategic PPC campaign can help you get closer to your goal much faster, organic traffic tends to be more valuable and more affordable. Thus, it allows you to save money in the long run while achieving the results that last.
The more traffic you receive, the higher the chances to boost your sales. Local SEO helps you attract customers from the neighborhood, who are more likely to visit a nearby store than purchase online or travel to a certain place.
Gain Repeat Customers
One of the most valuable local SEO benefits is the possibility to gain returning customers, who may be people from other areas or local customers satisfied with your products or services. Thanks to mobile searches, your store can be easily discovered, and people are more likely to come back and maintain a long-standing business relationship.
Ultimate Local SEO Checklist and FAQs
Although local SEO search is pretty similar to “regular” Google search, it still uses a different set of ranking factors such as the location from which the user is searching, NAP citations, GMB listing, keywords, online reviews, Google Maps star rating for the business, and more.
A local business listing is a profile consisting of your business name, address, and phone number (NAP), and other vital details. The most popular local listings where businesses can create their profile are Google Business Listing, Foursquare, Bing Places for Business, Yelp, Yellow Pages, etc.
Local citations are any mention of your business online, whether in a business directory, an industry-specific site, a blog, or a local website. Local citations can help you build authority and gain customers’ trust, but these are no longer a crucial ranking factor.
Observe a business directory as a digital version of the Yellow Pages. Every business directory contains an index of companies listed by industry, and it helps users find a company, service, or product in their area. A business directory is essential in SEO because it makes it easier to find a website and gain valuable backlinks.
Every business can benefit from local SEO practices, including restaurants, barbershops, florists, bakeries, gyms, and other brick-and-mortar stores that want to outrank their competitors and gain more online visibility.
If you are looking for reputable and highly efficient local SEO services near Orange County, California, look no further than Einstein Covey. Our client-centered and custom-tailored local SEO techniques help businesses thrive and become popular in the local market. Give us a call at (714) 624-3747 to take your company to new heights.